Facebook's support for not-for-profits and causes continues to grow with the release of "Building your presence with Facebook Pages: A guide for causes and nonprofits."
The guide lays down the basics, and also has tid-bits for more advanced users. Facebook ads, mobile and custom apps are all part of making the most of your not-for-profit's Facebook page.
You can download the PDF guide at http://bit.ly/NjbUO1
Here are three other ways your not-for-profit can make the most of its Facebook Page:
Did you know you can use Facebook as your organisation to like, comment and tag other Facebook Pages? Simply click the drop-down arrow next to your name and choose the Page you would like to use. From there on in, Facebook works much the same as your personal profile. It's a great way to connect with similar organisations and raise the profile of your organisation on Facebook.
One thing that came through loud and clear from our recent Connecting Up 2012 conference was the need for organisations to have proper policies in place when it came to engaging on Facebook. Check out 7 reasons you should have a social media policy and strategy by Hugh Stephens in our Learning Centre.
We have a bunch of useful resources for not-for-profits wanting to get more out of Facebook in our Learning Centre. Here are a few you might want to check out:
Is your not-for-profit organisation on Facebook? Post the link below, we'd love to connect with you!
We have two 12 month digital subscriptions to the Financial Review up for grabs. Simply tell us in 140 characters or less how Connecting Up has helped your organisation make a difference - whether it's been through our DonorTec program, Conference and events, Directory of Australian not-for-profits and charities or through our online content.