When it comes to online marketing and advertising, nonprofits can be hesitant. The #npau community recently discussed the concerns and also the opportunities online marketing has.
While many nonprofits have embraced the need to have a presence on social media, when it comes to online advertising, there are still some concerns especially around the return and the costs involved.
The #npau TweetChat involved a number of people working for nonprofits around Australia. If you would like to get involved, they happen fortnightly on Wednesdays, simply use the #npau hashtag to join in.
Read the discussion below or head to our Storify account to see transcripts of previous chats.