Yvette Adams is a multi-award winning business woman who has started six businesses, has sold two, acquired one, and currently runs three - The Creative Collective - a digital marketing agency specialising in social media; The Training Collective - a digital skills training organisation, and awardshub.com - an online portal which helps people find business awards to enter. In 2018 she began working with Connecting Up and TechSoup - Australia and New Zealand’s leading not-for-profit dedicated to using technology to improve the lives of people experiencing disadvantage and the organisations that support them as their conference keynote speaker. Since then she has run dozens of webinar sessions for not for profit organisations across Australia and New Zealand, as well as assisting dozens of not for profit organisations and charities to digitally transform through strategy sessions, rebrands, website projects, marketing campaigns and more. She is passionate about empowering people with digital knowledge and skills and has developed award winning programs for local Councils, State and Federal agencies across Australia. From 2019 to 2021 she was one of 10 official Community Trainers for Facebook Australia & NZ. She has sat and passed exams achieving her Digital Marketing Associate + Media Planning + Media Buying credentials - globally recognised certification awarded by Facebook to individuals who demonstrate advanced-level proficiency in various aspects of digital marketing with the Facebook family of products. She has won multiple business awards as an individual and as a company including the Commonwealth Bank Business owner of the Year at the Telstra Business Women's Awards 2010, the ICT Woman of the Year at the iAwards in 2013, and more recently winning the Best SEO Campaign at the national SEM Rush Awards. Yvette gives back by volunteering on the management and marketing committee of 121 Care, a 30 year old organisation who offer disability services across south east Queensland, and assisting local youth charity Teens Take Control with their marketing. Originally from New Zealand, she spent most of her 20s travelling the world, interspersed with a career as a journalist before settling on the Sunshine Coast of Queensland in 2004. She is also a mother to two teens, a step mum to two more, and in her downtime loves doing anything to do with the ocean (fishing, surfing, boating, snorkelling). For more see: https://www.linkedin.com/in/yvetteadams/