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In 2021, the pandemic continued to upheave not-for-profits worldwide. Executive directors had to rapidly accelerate their digital infrastructure and communications to survive. Email marketing leads the way as a tool to engage key stakeholders, funders, and communities. It was an arduous learning period for not-for-profit marketers across the globe. For the not-for-profits that adapted, they saw an increase in membership and fundraising directly due to the power of email marketing. 2022 will be the year of not-for-profit digital transformation led by the integration of new email marketing strategies, tools, and technology into the marketing mix. In this post, we outline six 2022 email marketing trends that will transform not-for-profits forever.Posted on 18/01/2022 by
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Some of the very best in technology innovation and excellence across the not-for-profit and private sectors will be recognised at this year’s Connecting Up Australian Not-for-Profit Technology Awards. The Awards will be held at the Melbourne Convention Centre on Thursday 6 May 2020. In a year that delivered some of the biggest challenges for not-for-profits including COVID-19 and the 2019-20 bushfire season, many organisations and individuals have adopted new technologies to allow staff to work from home, access information, stay connected, collaborate as a team, and fulfil their missions. These annual awards offer the not-for-profit sector an opportunity to recognise their fellow colleagues for these achievements. Award categories include: Technology Volunteer of the Year (individual) Not-For-Profit Technology Lifetime Service Award (individual)Posted on 01/04/2021 by