
Webinar recording: Monetising mobile
The mobile device is a hub of activity. If your supporters own a mobile phone, they likely have a smartphone or will soon. And most probably use it for text, to visit websites, to post to social media sites, to email, share photos and videos.
Mobile can be used as a way to make connections with your audience, so that one-time donors become lifetime supporters. Mobile isn’t just about texting a contact list, it’s about growing a community and building relationships that will help change the world - one text at a time.
In the US organisations that implement text campaigns are no longer cutting edge. This is what donors are expecting out of not-for-profits. As the mobile trends continue to grow, your donors will soon come to expect mobile capabilities from your organisation. Learn how to prepare for the mobile wave, so you’re ready to tap into the power of mobile.In this webinar, you will learn:
- How to prepare your organisation for the mobile wave
- How to use mobile to build a mobile community of supporters to champion your cause
- How to use mobile to create lasting relationships - one-time donors can become lifetime supporters
About the presenter - Jenifer Snyder
Jenifer Snyder, Esq. is the executive director of The mGive Foundation, a leader in the text-to-give industry. Under the direction of Ms. Snyder, mGive has been able to raise over $50 million while inspiring the philanthropic spirit in millions of people through innovative technology. Because of her experience, she has the secret sauce needed to effectively utilise the mobile channel for social good.
