Past webinars

Technology is moving so fast that what’s the norm today is old school by tomorrow. By thinking outside the box, embracing new emerging technologies and changing the way ICT is thought about within the organisation, it is possible to reduce the costs and risks for your organisation, as well as give your staff the technology and freedom to do their jobs better.

These days there is a bewildering array of software available for almost every possible need. Never has the choice been greater. On the face of it this is a good thing but with so many systems available it is very easy to make the wrong decision. Make the wrong decision, choose an inappropriate system, and you could be wasting large amounts of money and staff time and you could even end up with a demoralised workforce who dread coming to work. So how do you choose the best system for your particular organisation? Do you get a recommendation from others, search the web and buy what seems to be most popular? Or attend an exhibition and buy what looks nice? 

Video is everywhere. Collectively, we upload 48 hours of video to YouTube every minute. Not-for-profits upload hours of video to their websites, Twitter and Facebook. It seems like every not-for-profit in the world is either using video – or panicking that they don’t know how. Simply putting a video up doesn’t mean anyone will watch it. We’re exposed to so much video today, viewers no longer have the time or patience for the bad stuff. If you’re video’s not good, it’s gone – and so is all the time and money you spent shooting and promoting it.

Donors are the lifeblood of your organisation, volunteers the strong backs upon which it is built. You rely on them and on the partners and other constituents who interact with your not-for-profit on a daily basis. Tracking them all involves creating and maintaining a lot of data.  But that data also needs to be accessible. A database is like a First Aid kit—it doesn’t matter what’s in it if you can’t get to it when you need to. For example, if a donor calls, you want to be able to instantly access their donation history, their personal information and any other relevant data.  

In today's rapid-fire-aim world of social media, too many organisations apply a scattergun approach to their external relations. But this approach rarely achieves much; all too often it just confuses the audience and puts them 'offside' because of the irrelevant material being hurled at them. In this webinar you will learn why having a communication strategy is so important and how to create one for your own organisation that meets real-world organisational goals.