Past webinars

How should you market your organisation? Is it time to truly step up and put yourself out there? What are other organisations doing to keep up with trends? Does your audience expect more from you, digitally speaking?  Wise people say challenging times hold the best opportunities. You’ve seen the world adapt at lightspeed, and many people have realised what truly matters most… human connection.  Let’s get down to planning how you’ll reach out, show up, and connect with your community. This workshop-style webinar will cover the fundamental key points of a Marketing Action Plan for non-profits. Bel and Laura will leave all their 100% actionable tips on the table for you to take and apply to your organisation. Join the webinar and walk away with a template and a draft action plan -including target audiences and the top tools you need to achieve your goals. You’ll gain insights on: The latest tips for Social Media Strategy Connecting through video Your content direction including on your website Picking the right Social Media channels -minimise your effort, maximise your reach! Instagram, YouTube, LinkedIn Course Outcomes: By the end of this webinar your organisation will have: Covered the fundamental elements of a Marketing Plan Gained clarity on which channels to use to better reach your audience How to set achievable goals A drafted Marketing Action Plan What is not included in the program? This is not covering a full Marketing Strategy. It’s also not a tutorial on how to use marketing tools. Audience This webinar is designed for: CEOs Managers Team Leaders Volunteers Board Members Anyone interested in increasing their reach through purposeful marketing strategies  

We all set out with the best of intentions when we want to build or even rebuild a website for our non-profit. The truth is, many of us don’t know exactly what we’re doing so we miss opportunities and that means we miss connecting with our community in the best way we can.  If this sounds like you, it might be time for a website health check; and we’ve got just what the doctor ordered! In just one hour we will take you through the top ten tips you need to focus on to have a brilliant website.  This workshop style webinar will be sure to provide you with the clarity you need to improve or build your website and connect to your audience. Course Outcomes: By the end of this webinar your organisation will have: Inspiration for improving your website Practical steps you can take to make your website shine online Tools and tips to help you measure your websites effectiveness 3 trees will be planted through the Digital Services Lab planting program to do our bit to offset carbon. What is not included in the program? This is not a tutorial on how to build a website such as using WordPress. Audience This webinar is suitable for (type of positions/sectors it is relevant to): A manager of a non-profit A coordinator of a non-profit An accidental I.T person within a non-profit program

Learn how to reduce your costs, increase revenue and drive greater social impact for your NFP. With a special focus on Cyber Security and Governance, this presentation will discuss what you need to know to protect your organisation and grow with confidence during changing times. Course Outcomes:  Understanding on the importance of cyber security and governance Learn how to protect their organisations from cyber threats Learn how to increase revenue and drive greater social impact Bonus Material Get access to a FREE Cyber Security report and review (valued $980) With an action plan to take back to your IT Manager or IT Supplier.

Greater understanding of how to use technology to engage volunteers Tips and tricks for engaging volunteers ​ This webinar is suitable for (type of positions/sectors it is relevant to):  CEOs Not-for-profit Founders  Volunteer Engagement Managers Engagement Managers Operations Managers Team leaders 

ESET Team will be discussing how its Technology aligned with human expertise has been able to stop attacks on Zero Day attacks. Course Outcomes: By the end of this webinar your organisation will have: Information & knowledge on how to best keep your network and data safe from evolving threats and data leakages. You will learn about the many layers of defence now required in addition to your standard endpoint protection for a full security solution. This webinar is suitable for (type of positions/sectors it is relevant to): IT Engineers IT Managers CIO

Download Slides     Date: Tuesday 15th December 2020 Time: 10.30am  In this 1 hour presentation we will guide you through the resources available for not-for-profit sector organisations around Australia.  In the session you'll hear about the following 5 key resources and how to access them: Training & Education: Connecting Up's Training & Education resources for libraries and not-for-profits (NFPs).includes a Digital Learning platform for webinars, online workshops, masterclasses, and bootcamps.  https://www.connectingup.org/training-education 

  During this session we will cover: Using the narrative lens to storytelling and why it matters How to plan a story worth telling and sharing planning secrets  How conflict and emotional layering make for a compelling read Your copywriting checklist for setting a pace  Words that work and ones to avoid  Content curation techniques Interview questions that help build copy Compelling character profiles  Powerful storytelling inspiration  Work at your own pace workbook   Course Outcomes: Story content plan Story themes to suit your organisation Comprehensive story collection / extraction chart  Interview templates  Go to lists for great examples  Copywriter tools anyone can use This webinar is suitable for:  Marketing and Fundraising GMs, Communications Officers, CEO and Directors of small nfpos, Volunteer communications staff  for not for profits in the community health / wellbeing / environment / animal welfare / community goodwill sector. Includes:  Live access to webinar, participation in live Q&A during the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker. Does not include: Personalised copy assessments 

Connecting Up Evolve Webinar Series 1: The New Marketing Mix: Recipes for success in a COVID world. COVID-19 has dramatically changed how organisations engage with their customers and clients and brought a number of challenges for the Australian not-for-profit sector. As Chief Marketing Officer for IBM ANZ, Jodie Sangster has used her extensive experience to overcome those challenges and maintain IBM's trajectory of success during the COVID pandemic. Join this one-hour session to discover what Jodie has learnt and how your organisation can apply similarly innovative strategies and tactics to achieve outsanding, measurable results even during the most uncertain of times.   Connecting Up Evolve Webinar Series 2: Using Google for Nonprofits to drive sustainable growth and recovery during COVID

In challenging times, a strategic plan can be like a treasure map of hope – helping you focus on the future and your goals when often you just want to hibernate. Take stock of where your organisation is now, what to keep for the future and new things you have learned to keep you moving. Learn skills for collaborating and planning strategically with your board and members using online tools such as Miro, Clickup and Trello, so you are ready to get back on track to achieve your 2021 goals. Topics we’ll cover:  Creating the framework for the plan Online collaboration tools for your planning Tips for facilitating the planning session and keeping people on track Great questions to ask to support your planning session How to reflect on the past effectively  Designing your strategic plan using free templates   Course Outcomes At the end of this webinar you will have: The foundations for successful online planning Knowledge of the planning process and how to initiate positivity An appreciation of how a plan can steer the organisation and win support from your funders and other stakeholders This course is suitable for: Presidents / Chairs, Board members, CEOs, Operations and senior management of non-profit organisations Includes: Live access to webinar, participation in live Q&A session at the end of the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker.