
Webinar recording: Leveraging social media for not-for-profit events
Social Media for Nonprofits will present a webinar offering clear strategies, tactics and resources for using social media to ensure the success of not-for-profit fundraising events. If your not-for-profit is planning an upcoming gala or fundraiser, this webinar is not to be missed!
Join industry experts for helpful tools for posting and promoting your upcoming event; learn how to use Facebook, Twitter and LinkedIn to maximise the success of your fundraisers. Morever, find out how free scheduling, analysis and optimisation tools can help you save tons of time and work smarter, not harder.
Join us for this webinar and learn:
- The best times of day to post your messages to social media outlets and to send out emails
- When to post your upcoming event to maximise attendance and a clear step-by-step breakdown of how to create events on all the major social networks- Facebook, Twitter and LinkedIn- and leverage them to drive attendance
- How to use free tools to analyse how people are finding out about your events so you can focus on the partnerships and marketing efforts that matter
- Tips for harnessing the time-saving potential of scheduling tools, so you can tee up your messages and posts in advance and have your campaign ready before it even goes live
- Actionable insights on how to increase event turnout and donations by making it easy for people who already signed up to spread the word via shares and tweets and for those unable to attend to donate
- Tips for “socialising” your event with live Twitter feeds, custom hash tags and more
- How to use free tools to keep the experience going after your event ends, including sharing photos, stories and highlights
About the presenters
Ritu Sharma
Ritu Sharma is the Co-Founder & Executive Director of Social Media for Nonprofits (USA), the world's premier conference series devoted to social media for social good. She is a public speaker, consultant, event planner and heads up programming, marketing and event logistics for the series. Previously, she produced the North American Social Media Marketing & Monitoring conference series for Our Social Times. Before that, she started a web development and social media business, which leveraged an international team across India, Romania and the US.
Darian Rodriguez Heyman
Prior to co-founding Social Media for Nonprofits, Darian served as Executive Director of Craigslist Foundation (2004 – 2008) and served as a Commissioner for the Environment for the City and County of San Francisco. He is the author of the best-selling book, Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals (Jossey-Bass) and is a public speaker that provides strategy, messaging and fundraising consulting for not-for-profits and green economy organisations.
