Past webinars

How should you market your organisation?  In a COVID ‘normal’ environment on the horizon how do you reinvigorate your communications?  Does your audience expect more from you, digitally speaking?  Wise people say challenging times hold the best opportunities. You’ve seen the world adapt at lightspeed, and many people have realised what truly matters most… human connection.  Let’s get down to planning how you’ll reach out, show up, and connect with your community. This workshop-style webinar will cover the fundamental key points of a Marketing Action Plan for Neighbourhood Houses. Bel and Laura will leave all their actionable tips on the table for you to take and apply to your organisation. Join the webinar and walk away with a template and a draft action plan -including target audiences and the top tools you need to achieve your goals. You’ll gain insights on: Reconnecting with audience Picking the right Social Media channels -minimise your effort, maximise your reach! Your content direction on your website Connecting through video Marketing Covid-19 messages in the community context

Chances are you've seen a Facebook fundraising campaign on your social feed in the past 6 months. But the question begs, why and how should your organisation take advantage of this new revenue stream for good? Join us to understand the fine print, learn of other NFP's fundraising success and options for managing and promoting your campaign on Facebook.

Have you already started with running Google Ads for your NFP but want to gain some tips and tricks to improve your results? Learn about how to assess your existing campaigns, ad sets and ads as well as keywords with the help of tools such as Google Analytics and Keyword Planner inside the Google Ads interface itself.

Doing social media for the sake of getting lots of likes isn’t very useful. Join us for a 4 part workshop series that will have you walk away with a clearly defined social media and content strategy that achieves NFP-focused outcomes that make a difference, like fundraising, customer attraction of volunteer recruitment. This interactive workshop series will take you through the process of finding the right platform, developing engaging and action driven content, and creating a social media strategy that works for you and your team.

  We all set out with the best of intentions when we want to build, or even rebuild, a website for our non-profit. The truth is, many of us don’t know exactly what we’re doing so we miss opportunities and that means we miss connecting with our community in the best way we can. If this sounds like you, it might be time for a website wellness checkup; and we’ve got just what the doctor ordered! In just one hour we will take you through the top ten tips you need to focus on to have a brilliant website.  This workshop style webinar will be sure to provide you with the clarity you need to improve or build your website and connect to your audience.   Course Outcomes By the end of this webinar your organisation will have: Inspiration for improving your website Practical steps you can take to make your website shine online Tools and tips to help you measure your websites effectiveness