Past webinars

Join us for our Digital Marketing Webcon 2021 where we're bringing you 4 of the best names in SEO, content and marketing strategies to help your not for profit succeed.

  Digital technologies are critical to enabling modern not-for-profits to operate effectively in a COVID environment, reach clients and deliver critical services. In this webinar we will explore how clever use of data and cost-effective business intelligence tools can help organisations to: Measure and understand their service activities and outcomes Enhance their ability to achieve funder KPIs Improve the impact from their activities Course Outcomes Attendees will understand how other organisations can improve their digital capability and use data intelligently to enhance the impact of their activities.  What is not included in the program? n/a Audience This webinar is suitable for (type of positions/sectors it is relevant to):  Not-for-profit IT decision makers, including CEOs, IT managers, data and service delivery managers. Includes: Live access to webinar, participation in live Q&A session at the end of the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker This webinar was made available at no cost to not-for profits through the generous sponsorship of the Victorian Government and delivered as part of the Digital Innovation Festival.     

  Digital technologies are critical to enabling modern not-for-profits to operate effectively in a COVID environment, reach clients, raise funds and connect with supporters. In this webinar we will discuss the fundamentals of digital marketing to help non-profits: Build their supporter base Raise funds Connect with potential clients Course Outcomes Attendees will understand how to use improve their digital marketing capability to enhance their supporter base, raise fund and connect with potential clients. What is not included in the program? n/a Audience This webinar is suitable for (type of positions/sectors it is relevant to):  Not-for-profit IT decision makers, including CEOs, IT managers and digital marketing staff. Includes: Live access to webinar, participation in live Q&A session at the end of the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker This webinar was made available at no cost to not-for profits through the generous sponsorship of the Victorian Government and delivered as part of the Digital Innovation Festival.     

Digital technologies are critical to enabling modern not-for-profits to operate effectively in a COVID environment, reach clients and deliver critical services. In this webinar we will explore how community sector organisations have innovated and used digital technologies to: Delivering services irrespective of location Improve operational efficiencies Enhance service outcomes Course Outcomes Attendees will understand how other non-profits have innovated and used digital technologies support their mission and vision What is not included in the program? n/a Audience: This webinar is suitable for (type of positions/sectors it is relevant to):  Not-for-profit IT decision makers, including CEOs, IT managers and operational managers responsible for service delivery.   This webinar was made available at no cost to not-for profits through the generous sponsorship of the Victorian Government and delivered as part of the Digital Innovation Festival.       

Microsoft’s 365 platform offers not-for-profits a platform which can enable their staff to work effectively and reduce their ongoing IT costs. Topics we’ll cover:  Microsoft 365 – best practice technology available at no cost to NFPs Effective remote working tools Chat, videoconferencing and collaboration with Microsoft Teams File sharing and with SharePoint and OneDrive Email and calendaring anywhere Protecting your information from cybersecurity risks Our top tips for getting started, and then making the most of Microsoft 365 Course Outcomes Attendees will understand: How to enable staff to work remotely in today’s challenging COVID environment The benefits of utilising Microsoft 365 in the Cloud Free licensing and services available through Microsoft’s not-for-profit program How to transition into, and continue your journey in the 365 platform What is not included in the program? n/a Audience This webinar is suitable for (type of positions/sectors it is relevant to):  Not-for-profit IT decision makers, including CEOs and IT managers who are considering, or want to make better use of. the Microsoft 365 platform to reduce IT cost and enable staff to work effectively Includes: Live access to webinar, participation in live Q&A session at the end of the webinar, access to post webinar recording and slides as well as any additional templates provided by the speaker This webinar was made available at no cost to not-for profits through the generous sponsorship of the Victorian Government and delivered as part of the Digital Innovation Festival.     

How should you market your organisation?  In a COVID ‘normal’ environment on the horizon how do you reinvigorate your communications?  Does your audience expect more from you, digitally speaking?  Wise people say challenging times hold the best opportunities. You’ve seen the world adapt at lightspeed, and many people have realised what truly matters most… human connection.  Let’s get down to planning how you’ll reach out, show up, and connect with your community. This workshop-style webinar will cover the fundamental key points of a Marketing Action Plan for Neighbourhood Houses. Bel and Laura will leave all their actionable tips on the table for you to take and apply to your organisation. Join the webinar and walk away with a template and a draft action plan -including target audiences and the top tools you need to achieve your goals. You’ll gain insights on: Reconnecting with audience Picking the right Social Media channels -minimise your effort, maximise your reach! Your content direction on your website Connecting through video Marketing Covid-19 messages in the community context

Chances are you've seen a Facebook fundraising campaign on your social feed in the past 6 months. But the question begs, why and how should your organisation take advantage of this new revenue stream for good? Join us to understand the fine print, learn of other NFP's fundraising success and options for managing and promoting your campaign on Facebook.

Have you already started with running Google Ads for your NFP but want to gain some tips and tricks to improve your results? Learn about how to assess your existing campaigns, ad sets and ads as well as keywords with the help of tools such as Google Analytics and Keyword Planner inside the Google Ads interface itself.

Doing social media for the sake of getting lots of likes isn’t very useful. Join us for a 4 part workshop series that will have you walk away with a clearly defined social media and content strategy that achieves NFP-focused outcomes that make a difference, like fundraising, customer attraction of volunteer recruitment. This interactive workshop series will take you through the process of finding the right platform, developing engaging and action driven content, and creating a social media strategy that works for you and your team.

  We all set out with the best of intentions when we want to build, or even rebuild, a website for our non-profit. The truth is, many of us don’t know exactly what we’re doing so we miss opportunities and that means we miss connecting with our community in the best way we can. If this sounds like you, it might be time for a website wellness checkup; and we’ve got just what the doctor ordered! In just one hour we will take you through the top ten tips you need to focus on to have a brilliant website.  This workshop style webinar will be sure to provide you with the clarity you need to improve or build your website and connect to your audience.   Course Outcomes By the end of this webinar your organisation will have: Inspiration for improving your website Practical steps you can take to make your website shine online Tools and tips to help you measure your websites effectiveness